I've had it.
I'm fed up.
I am sick and tired.
And if you don't like it - find something else to eat. What am I talking about? The recent attacks on production agriculture. From Food, Inc., The Omnivore's Dilemma, and most recently the Time Magazine Article about "the high price of cheap food". After hearing Anne Burkholder's (a feedlot manager/owner from Cozad, NE) story I've reached my limit. I'm so tired of agriculture telling their story and then the mass media failing to not relay that same story. But twisting what they have been told into their version of the truth.
I love the fact that Bryan Walsh of Time Magazine spent hours interviewing people involved in production agriculture to only use one quote. And a quote that was misrepresented at that. I'd love for Bryan Walsh to come out to our farm. Let's talk. Let me take you on a tour of our facilities as well as my listeners farms. Talk to them. Sit down at their dinner table and have a real conversation about the farmer's struggles, their love of an industry, how technologies are improving to produce more with less, etc. (Should I continue to list how farmers are continuing to better the world?) But why don't you tell their real story? The story they love to tell. How about the story of how two percent of the worlds population feeds the remaining ninety-eight percent. Not to mention they do it on less ground, fighting things they have no control over - like weather. No one is perfect - nor do we expect them to be. People make mistakes - there is the occasional "bad seed". But, farmers are a master of their trade. Let them do their job to the best of their ability.
My favorite part of Walsh's article? He refers to Michael Pollan and Eric Schlosser as investigative journalist who are "awakening a sleeping public to the uncomfortable realities of how we eat". I wouldn't call that awakening - I'd call that instilling fear into a society that is becoming further and further removed from the farm and has no grasp nor desire to learn the realities that go along with farming and how their food gets from the field to the fork.
I'll admit - I didn't want to see Food, Inc. I knew I'd get all out of sorts not only watching the movie but from the comments that would undoubtedly come from the peanut gallery. That's why I refused to drive to Chicago to see it. I figured if it came to Peoria - I'd go see it. It did. I kept up my end of the bargain. To my surprise I wasn't as "upset" as I thought I would be. I was more in shock of what I saw. I spent the majority of my time shaking my head in disbelief. I had to pry my eyes from the back of my head from several parts. I actually laughed out loud at a few things. It wasn't a heartless laugh... It was a more "wtf" kind of chuckle. Well, except when the chicken farmer pulled up to the farm and says "smells like money" when he gets a whiff of the stench of the manure. That statement brought back memories of my childhood - when I'd complain that we lived downwind from the farm "Meghan, That's the Smell of Money" my dad would say. (If only that was the case today).
My point of all of this? I love seeing Agriculture standing up for themselves. There is no rolling with the punches anymore. We're moving into a time where we have to be heard. Thank you to people like Anne Burkholder, Blake Hurst who wrote The Omnivore's Delusion, The National Cattleman's Beef Association, The American Farm Bureau Federation, all of those involved in all aspects of agriculture using tools like social media to educate the consumers.
Say what you have to say loudly.
Say it proudly.
Showing posts with label Farm. Show all posts
Showing posts with label Farm. Show all posts
25 August 2009
12 November 2008
Kansas City Here I Come...
Oh.. Wait - I'm here already. Check out the view from my room! It's the Kansas City WWII Memorial. Holy cow it's been a long time since I've blogged. But it's really been crazy. Last week we wrapped up our 1st Farm Credit Services Harvest Tour, then it was an incredible Election Day (nothing like being able to take part in history first hand), and then to wrap things up, my first "real" Illinois Ag Leadership Foundation "class". It was held in the Quad Cities at the John Deere World Headquarters. What an incredible experience. I am so excited to be able to take part in this program. I will have a lot to talk about with that program over the next two years - so I won't bore you with all the details today.
I am not quite sure - but all the morning guys I work with (Greg, Danny and Dan) keep singing "Kansas City Here I Come" every morning preceeding my morning updates. It's very entertaining to hear all of them singing - yet somewhat scary at the same time. I may need to send them some new material.
I am not quite sure - but all the morning guys I work with (Greg, Danny and Dan) keep singing "Kansas City Here I Come" every morning preceeding my morning updates. It's very entertaining to hear all of them singing - yet somewhat scary at the same time. I may need to send them some new material.
So you may be wondering why I am in Kansas City. I thought I'd take some time to explain what goes on here so you don't think I'm just partying all the time. And there is plenty of that, too, but there is a lot of business that goes on over the next few days.
So - as your Farm Broadcaster I am a member of the National Association of Farm Broadcasting and every year many of us converge on Kansas City to learn about new things in Agriculture... From "Trade Talk" which is Thursday to the Presidents Banquet (aka roast) on Friday Night... There are numerous new things we take back from the sessions. On today's show you will hear from Cindy Cunningham with the National Pork Board about a program they are sponsoring Friday afternoon. All in all - it's a lot of work but it's very interesting and educational.
That's all the time I have for now - Secretary of Agriculture Ed Schafer is about to speak with his opening comments. I'll talk to ya'll on the radio..
Meghan
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